As part of my Introduction to Journalism and Film course, I undertook a project to promote a product through original video content, incorporating voiceovers and text. I chose to highlight Apple's AirPods, a product I am passionate about and use regularly. To connect with my target audience of college students and young adults, I took a comedic approach to emphasize the convenience of the "no wires" feature. The entire video was shot and edited by me using an AC 90 camera, tripod, microphone, and Adobe Premiere Pro. The choice of music was crucial, as it set the tone and cohesively tied together the overall presentation of the video.